Zensar Technologies, an RPG Company, today announced that it has entered into a definitive agreement to acquire Foolproof Ltd. along with its two wholly-owned subsidiary companies in UK and one wholly-owned subsidiary Company in Singapore for an undisclosed sum. Under the terms of the agreement, Foolproof will now be a wholly-owned subsidiary of Zensar Technologies (UK) Ltd. The deal will be financed by internal
accruals, and will be EPS positive for the company. Foolproof is one of Europe’s leading experience design agencies, headquartered in London with other offices in Norwich and Singapore.
The company helps global brands design better, and more relevant, digital products and services, and counts many Global 500 firms amongst its clients.
Foolproof’s market leadership in experience design and the strong management team at its helm, are strategic to Zensar’s plan to increase market share in this increasingly pertinent space.
The integrated proposition of the two companies will augment the value Zensar delivers to clients.
Foolproof also brings clients across BFSI, retail, high technology and oil & gas segments into Zensar’s fold.
The addition of Foolproof’s 100 consultants, with knowledge and understanding in strategy and planning, design research, design and development and creative technologies will strengthen Zensar’s digital capabilities.
Foolproof will operate under its own brand name, and will continue to be managed by founders Peter Ballard and Tom Wood.
Foolproof’s management team and all their associates based in London, Norwich and Singapore will become a part of Zensar’s Global Digital Services organisation.
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